PRIVACY POLICY

Privacy Policy

Effective Date: 4/8/2025

Last Updated: 4/8/2025

At New Additions, your privacy is extremely important to us. This Privacy Policy explains how we collect, use, and protect your personal and sensitive information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, especially in relation to health-related and pregnancy data.

 

  1. Who We Are

Angela Chamberlain

New Additions Ltd

Website: www.newadditionsltd.co.uk

Email: newadditionsltd@gmail.com

Data Controller: New Additions Ltd

 

  1. What Personal Data We Collect

We may collect and process the following categories of personal data:

  1. General Personal Information

Name

Email address

Phone number

Postal address (if applicable)

Website usage data (IP address, browser, etc.)

 

  1. Special Category (Health) Data

Information relating to pregnancy status, medical history, birthing preferences, physical or emotional health, and other health-related disclosures provided through intake forms, email communications, or consultations.

 

  1. Lawful Basis for Processing

We only collect and process your personal data when we have a lawful basis to do so. For general data, this may include:

 

Consent (e.g., signing up for a newsletter or providing information voluntarily)

Contractual necessity (e.g., to provide requested services)

Legitimate interests (e.g., to improve our services)

For special category health data, we will only collect and process it with your explicit consent, which is requested at the point of data collection (e.g., through a consent form or checkbox).

 

  1. How We Use Your Data

We may use your personal and health-related information to:

Provide you with personalised pregnancy, birth, or postnatal support

Respond to inquiries or requests

Maintain accurate records of our interactions

Improve our website and services

Fulfil our legal or professional obligations (e.g., safeguarding)

 

  1. Data Sharing

We do not sell or rent your personal information. We only share it:

With trusted service providers (e.g., secure form tools, encrypted email providers) who help us operate our services and are bound by confidentiality agreements

When legally required (e.g., safeguarding, legal obligations)

We will never share your health data without your explicit permission unless required to do so by law.

 

  1. Data Security

We use appropriate technical and organisational measures to keep your data safe, including:

Encrypted data storage

Secure form submissions

Restricted access to sensitive records

Regular software and website security updates

 

  1. Your Rights Under UK GDPR

You have rights in relation to your personal data, including the right to:

Access the information we hold about you

Request corrections to inaccurate data

Request deletion of your data (where legally permissible)

Restrict or object to processing

Withdraw consent at any time

Request a copy of your data in a portable format

To exercise these rights, please contact us at [your contact email].

 

  1. How Long We Keep Your Data

We only retain your personal and health data for as long as necessary for the purposes for which it was collected, including legal, professional, or safeguarding obligations. In most cases, health-related information is retained for up to 7 years in accordance with industry best practice unless you request earlier deletion (where legally permissible).

 

  1. Cookies and Analytics

Our website uses cookies to track basic usage and improve functionality. You can manage cookies through your browser settings. We do not use cookies to collect sensitive personal data.

 

  1. Third-Party Links

Our website may contain links to other websites. This Privacy Policy only applies to our website. We are not responsible for the privacy practices of other sites.

 

  1. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page and, where appropriate, notified to you by email.

 

  1. Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact:

 

Angela Chamberlain,

New Additions Ltd

📧 Email: newadditionsltd@gmail.com

đź“Ť Address: 67 Cartbridge Lane South, Walsall, West Midlands, WS41GA

 

If you’re not satisfied with our response, you can contact the Information Commissioner’s Office (ICO):

https://ico.org.uk